The names change…

You all know that I am not fond of Black Friday. I don’t mind the crowds or the sales or the bustling hustle. I really don’t even care that stores open on Thanksgiving. For many families that is their together time. What I don’t like is that the marketers have turned the whole thing into a, a, a thing!

There is no Black Friday. It’s Black November. Those sales started 3 weeks ago. And they aren’t all that great anyway. And now we get to start Cyber Monday, which many stores are calling Cyber Week including a couple of stores that don’t have any on-line presence. Which is fine because all of the ones that do, including those who are exclusively on-line had Black Friday for all of last week and/or this month.

Last Saturday among the many e-mails that graced my in-box were more than one proclaiming that they were entering the “last days” of their Black Friday sales so be sure to order now, soon, and often because at 11:59 on Sunday night those deals will disappear. Then on Sunday I got the “sneak preview” e-mails of the Cyber Monday deals starting at 6pm that very Sunday and available only for the next five days. From the same retailers. For the same products. The same ad with a different header. I should have ordered something between 6pm and midnight to see if I would have gotten a double discount.

See, that’s why I don’t like Black Friday. It’s insulting. But I did get a good deal on some silk poinsettias.

Happy Thanksgetting.

That’s what I think. Really. How ‘bout you?

Double Coupons

I’m so frustrated. I was doing my weekly coupon thing (you know about from reading “Past Their Prime” (Oct. 13, 2014)) and I discovered I am throwing out more old coupons than I am adding new ones. The problem is that I don’t need four cans of soup and if I did I’d like to save more than 25 cents on the transaction.

Manufacturer coupon writers are getting greedy. It’s no longer enough to encourage repeat buyers to continue repeating or to entice new buyers to try their items. Now they want to move as much product as possible in as short a time as possible.

The retailers aren’t helping much either. A few years ago it was routine to find supermarket ads with specials like 10 for $10 never caring if the buyer really bought 10, 6, 4, or just 1. They could have made the ad read 500 for $500 (a real steal as long as you have the storage space available) but the real price was actually one for one dollar (a real bargain and much less cabinet space required). (You know about this also because you read “Buy One, Get What?” Jan. 12, 2012.)  “Buy one get one” was just a fancy way of saying “half off.” That was then. This is now.

And now the ads are much more literal (not to be confused with literary). If the ad says PowerAde is buy 10 get 10 free you better plan on buying 10 if you want to reap any savings. But before you get carried away clearing shelf space in the kitchen, know that the buy one/get one ratio is also changing. Now you’re more than likely to see buy 10 get 5, an overall savings of only 33%, not the 50% we’ve gotten used to.

The ads are full of buy 4 get 2, or buy 2 get 1. There are still some buy one get one deals but you better plan on walking out with two items and not think you’ll get away with one for half price. On the other hand, do that twice in one shopping trip and you can use that “save 25 cents on 4” coupon you’ve been holding on to.

That’s what I think. Really. How ‘bout you?

That’s a Bargain!

There’s something very satisfying about finding a great buy. I’ve run into quite a few lately. No, not at the used car dealer, not on a call from a broker, not even at the dollar store – and you know how much I love the dollar store. The bargains I’ve been running across have been at the meat counter.

Really, the meat counter. Everything we’ve heard this summer says meat is the last place where there should be bargains. Droughty conditions are still responsible for less than the traditionally fatted calf not to mention the somewhat older steaks on the hooves. Bird flu is dropping chickens like clay pigeons. Pigs seem to be making a comeback but bacon prices are still playing the yo-yo game. Meat just isn’t on top of the specials lists.

One of the effects of not going to work every day is having lots of time on one’s hands. And I still have to get my exercise in. At this stage of my recovery walking is the best exercise I can take on. But with temperatures in the 80s and 90s a casual walk around the neighborhood could mean a sudden case of heat stroke, or worse. The answer is daily walks around the local mega-mart.  A trip along the perimeter is quite a healthy distance and I get to pass produce, bakery, deli, fish, meat, dairy, and the as-seen-on-TV section. With the exception of the tele-specials it’s almost like shopping at a local farmers market. I can buy just the veggies and salad fixings I’ll be using that day, I can get fresh rolls every morning, the fish monger is laying out his catches of the day just as I’m passing buy, and at the meat market they are marking down all the stuff left from the day before. I’m saving 30 to 40% from the regular price because they want it out of their refrigerators and into someone else’s. Mine will do.

If you figure the regular weekly shoppers are picking up a few days’ worth of meals on one trip, they are ending up with the same day old product at home in a couple of days. I’m buying what I’m going to be cooking in a few hours. And saving a bundle doing it.

Yeah, I know it’s a little over the top for just a couple of dollars but it gives me something to do before the noon news comes on. You have to make a little fun for yourself somehow. What better way than a good hunk of meat, fresh veggies, and a gadget that lets you make a bowel out of several strips of bacon. That’s a bargain.

That’s what I think. Really. How ‘bout you?

Have I Got a Deal for You

Last weekend my daughter was lamenting the fact that the stores were starting to advertise fall fashions. Fortunately, she reported, they were also beginning summer clearances so it wasn’t all that terrible that the season was being rushed along a bit.

It’s always been that way. Valentine specials show up right after New Year’s; Easter Sales go on sale in February; Memorial Day Specials pop up in early April; Fourth of July Sales are here and gone by Flag Day; Labor Day Back to School Sales get started at the end of July; Halloween candy is displayed around the start of the school year; Black Friday opens around Halloween; Christmas Sales deck the shelves on Columbus Day; and the End of the Year Clearance flyers hit the mailboxes a week before Thanksgiving.  Next year will probably start a week earlier.

It’s not necessarily a bad thing. It really does become a plus when you can buy this season’s fashions at bargain basement prices while still in the season. But then does that mean the demise of bargain basements?

I suppose that bargain basements are already dead. And that’s a shame. They used to be THE place to shop for the folks who couldn’t afford Saks, Lord and Taylor, or Tiffany. And back a generation or two that was almost everybody. The bargain basements were where back to school meant it didn’t have to be hand-me-downs, where grills and patio furniture and outdoor life came to life for middle class America, where Christmas got to overflow from each child’s stocking.  They might have all been the previous year’s fashion but who cared. Jeans were jeans, chairs were chairs, and toys were toys. And all of them hidden away in the department stores’ lowest levels. Even when the big retailers moved to the suburban shopping centers there still was a certain square footage devoted to the bargain basement.

Now the bargains are relegated to a few clearance racks pushed to the back of a department, behind next season’s meticulous displays. They are a few handfuls of what didn’t sell, the few pieces management is willing to part with this season rather than storing in back rooms to be brought out next year or auctioned off to remainder stores.

Those days of the bargain basements were the days when real savings were passed to the public. Today if you want a real savings you have to know where your closest time machine dealer is. Of course, if he’s not running any good specials when you get there, ask for a test drive and go back one holiday. You’ll find your deal there. Or is that then?

That’s what I think. Really. How ‘bout you?

Up Next: Stoopid Tuesday

Only 52 shopping days until Christmas.  We could have sworn Black Friday was just a couple weeks ago.  Oh wait.  It was.  Seems around here stores have been advertising “Black Friday Prices” for their weekend sales for the past month or so.  Weekend sales, actually one day sales (with an extra preview day and sometimes an extra wrap-up day) are sweeping the country.  Everything is cheaper on Saturday.  It makes one wonder what those poor schmucks who work the weekend have to pay when they go shopping on Tuesday.

Tuesday has to be the pits, shopping wise.  We know about the weekend sales (actually one day sales on Saturday with an extra preview day on Friday and sometimes an extra wrap-up day on Sunday).  We know that on Monday there will be unadvertised specials to get rid of the “special purchases” brought in just for the more unsuccessful weekend sales.  Thursday is the day the buyers set out the stuff that will be on sale on the upcoming weekend sales and there will always be new discounts for the shopper willing to use his or her store credit card to reap those extra savings on this extra savings day.  Wednesday is the day that the grocery stores end their weekly specials so everybody is there picking up the items they said they would go back and get before the sale ended.  That leaves Tuesday as the only day that a retail store actually sells stuff at the full retail price.  Assuming that somebody actually goes shopping on Tuesday – Stoopid Tuesday.

But things will be a little bit better now that there are only 52 shopping days until Christmas.  Just in yesterday’s paper there were advertising supplements for trees, ornaments, lights, toys, and camping gear with their advertised prices good all week long.  But the ads for clothes, shoes, scarves, hats, gloves, outerwear, and underwear were noticeably missing having come out on Thursday for their usual weekend sales (actually one day sales on Saturday with an extra preview day Friday).  You can get a great deal on a crossbow this Tuesday but forget about finding any deals on a new winter coat until later in the week.

We hope you don’t have to work weekends so you too can take full advantage of the amazing “Black Friday Prices” at this week’s weekend sales (you know, the one day sales on Saturday with an extra preview day Friday) without the annoying wait for Black Friday.  But if you have to work this weekend remember, there are only 8 Stoopid Tuesday shopping days until Christmas.  That leaves you with 44 other days for the good stuff.  You’ll be fine.

Now that’s what we think. Really. How ‘bout you.

 

Black All Day Every Day, 24/7, 365

In general, we’re not Black Friday bashers particularly when it restricts itself to Fridays.  But those who plan these things are really taking the American public for a bunch of morons.  Perhaps we deserve it.

Last year we got to deal with Cyber Week versus the boring standard of just one old lonely Cyber Monday.  (See “Welcome to Black Cyber Month,” Nov. 30, 2012 in Holidays.)  We have to wait a week to see what they will call it now especially that most retailers have extended Black Friday specials to their on-line shops.  I guess we’re supposed to sit at our desk chairs after Thanksgiving dinner waiting for the prices to magically drop.

If you don’t want to wait until Thursday night to take advantage of the Black Friday deals you can go out Thursday morning.  Yep, most of the retailers are now having Thanksgiving specials from 7am to 4pm before closing for a couple hours (we guess so the worker bees can rush home to say a blessing, give their thanks, and swallow a few pounds of the holiday feast).  At 6pm those same stores will re-open with the Black Friday specials which if you compare ad fliers look suspiciously like the earlier sales.  The question is, why bother with the charade of closing for those couple hours.  Do you really think the American public is so dumb they will go out once in the morning for one sale and then again in the evening for a “different” sale.  Hmm.

One flyer in this week’s Sunday paper that stood out was the one touting Black Friday pricing all week long.  That even beat the one with BFS (Black Friday Specials) beginning Tuesday, not to mention the one that had special selections available Wednesday.  None of these were car dealerships which have been advertising Black Friday deals all month.

We have an idea we’d like to pass along to the CEOs of the various solicitors of own hard earned money.  How about one price all year, every year?  When you get tired of selling a particular brand you can have a clearance sale but other than that, just one price.  Last week there were the pre-Thanksgiving sales.  The week before that were the post-Halloween sales.  A couple weeks before those were the fall festival sales.  And three weeks from now will be the pre-Christmas sales.  Are those prices really all that much different?  One price per item all day, every day, 24/7, 365.

And you won’t even have to compare “thousands of prices every week” to see that your customers get the best deal or you’ll refund the difference.  Just start out with the best deal.  It worked for Saturn.  Umm, we’ll get back to you on that.

Now, that’s what we think.  Really.  How ‘bout you?