Last week was my birthday (thank you) and among the cards, letters, and gifts I received a plethora of greetings from a host of retailers than I have bought from. They were all particularly generous. For example:

One restaurant would be happy to celebrate with me by offering me a free dessert! (Offer good for any single serving dessert item up to $5.00 with entrée purchase, guest must pay any sales tax, cannot be combined with other offers, not redeemable for cash or gift card.)

Another restaurant was celebrating my special day by giving me a free entrée (with the purchase of a second entrée of equal value or greater value, dine-in only, excludes daily special, maximum value $19.99).

Yet a third was willing to part with 25% off the regular price of any breakfast to ring in another year for me (as long as I also bought a beverage, didn’t select any combo meals, stayed away from the breakfast buffet, didn’t dine on Sunday, and spent less than 8 dollars on my choice, otherwise my maximum savings was capped at $1.99).

And still a fourth eating establishment was going to remember my special day with a full 10% of the total check for me and as many guests as I care to include in this raucous fete (excluding alcoholic beverages, market based priced items, pasta and salad bars, discount not to exceed $10.00).

Among the non-food offerings, an e-retailer wanted to commemorate the day of my birth with free shipping on any on-line purchase (minimum $34.99, enter code at checkout).

Or another on-line or in-store savings just for me during my special birthday month of 10% OFF ALL MERCHANDISE (excludes designer, clearance, super-saver, or special purchase items, plus sales tax and shipping, must present coupon at time of purchase, no facsimiles accepted, please enter special 15 character code (“selected just for you!”) before check-out for on-line purchases).

Even the state lottery got in on the festivities offering me a dollar off any $5.00 instant game (coupon expires 30 days after printing).

At least Publishers Clearance house wanted to celebrate with me by offering me a special extra chance to enter their sweepstakes on my birthday only for a prize I may have already won with no purchase necessary! (Don’t ignore this opportunity being made only to special individuals born this month like you!)

And you thought that gift card from Aunt Ella was impersonal.

That’s what I think. Really. How ’bout you?